Benefits Of Attending Webinars In The Mortgage Industry


February 12th, 2019

As mortgage professionals it’s important to keep up with the changes within the lending industry. Everyday technology and standards change. Not just in our industry, but everywhere. So, it’s best to continually learn new tips and tricks in an effort to stay current. One of the best ways to stay up to date within the industry is by attending webinars. They provide important information that can benefit a lender or loan officer. 

Are you still skeptical about webinars? Don’t be! Listed below are some of the most beneficial reasons to attend a webinar in our industry.

Convenience:

People tend to like convenience and webinars are suitable for those who want to stay at home, or in the office and stream a webinar. This is more time efficient than attending a class in person, while still getting all the great benefits. The expenses are less too, no need for any travel expenses when you can watch it right from your mobile device or computer. Many people don’t realize this, but when you attend a webinar, there’s little to zero obligation. Unlike a sales call or a one-on-one demo, attendees have the ability to sit back and relax without being put on the spot by pushy salespeople.

Knowledge:

Webinar events are learning opportunities for people in the mortgage industry. It’s a way to gain free knowledge and learn something new that you haven’t already learned and maybe even from a different perspective. Maybe, as a loan officer, you feel like you’re falling behind on social media trends and need a few quick tips. Perhaps you’re looking for some new software tools that can increase your leads. You might also be looking to see what your competitors are using to see how it can boost your business. Sitting in on a 30 minute webinar can equip you with these things and more immensely  On the other hand, as the presenter of a webinar, you are the expert and it’s a great way to share your expertise in the mortgage industry with others.

Staying up to date:

As mentioned before, it’s important to stay up to date with the changes within the industry such as, new products, what competitors are offering and new ways to market yourself as a loan officer. All of which can be discussed at an informational webinar. This can also increase your leads as well as create brand awareness for your company. Wouldn’t you find it so much more beneficial to curb your Facebook scrolling for a small portion of your lunch break in an effort to equip yourself with current mortgage trends? Attending a webinar could help you stay up to date with your industry. Much more than your Facebook feed.

Networking Possibilities:

You might even consider the network possibilities that could occur while attending a webinar. While it’s slightly different than meeting someone in person or talking over the phone, as a mortgage professional it’s common to run into someone at a conference. You might utilize the connection you made with someone during an online webinar later on down the road. Imagine yourself at the next big lender conference and you run into the person who talked about mortgage technology on a recent webinar. You have an instant icebreaker right then and there.

In the housing and mortgage industry, there are a plethora of resources made available to you. It’s important to stay up-to-date and current with trends and technology. WebMax hosts monthly webinars for anyone from the loan officer to CEO level. Check out our next webinar on February 20th from 3:00- 4:00 PM. Register here.