Home Loan Shopping Trends January 21, 2021 Understanding home loan shopping trends gives a company a large advantage in the marketing department. One of the best ways to improve a company is to see how your customers operate. Taking a walk in their shoes can allow you to further understand what potential clients […]
Tips for Good Website Design September 29, 2020 There’s a lot of factors that go into good website design that many people don’t think about. When designing your own website, it can be overwhelming to realize how many things there are to take account of. WebMax does its best to make your online […]
WebMax Basics: Navigation August 13th, 2020 Websites are used to represent your business’ brand on the internet, making it the front lines of your company. They need to leave good impressions and keep the audience interested. However, many viewers who click into a poorly formatted website will quickly exit and move to the […]
WebMax Basics: SEO 101 July 23rd, 2020 Figuring out how to optimize your website in your company’s favor can be difficult. It becomes a confusing mess of strategies when the algorithm is constantly in development. Of course, the changing algorithm is also a good thing! It has evolved to filter out websites using faulty […]
Millennials in Mortgage July 16th, 2020 Millennials in the mortgage industry has been a popular topic for a few years now. This includes conversation created from previous assumptions on how millennials would affect the industry to how they have completely transformed it. With the zoomer generation becoming older as well, we can expect […]
Remaining Compliant in 2020 December 11th, 2019 I’m sure you have a business plan set in place for your mortgage company in 2020, but have you considered updating your website? Your website could be the one item holding you back from reaching your goals. While you probably have a long list of items on your […]
Staying Compliant on Social Media June 18th, 2019 For mortgage companies, social media is a form of advertising or marketing and is used to reach potential borrowers. Ultimately, reaching your borrowers online through social media platforms can be a more effective way to increase mortgage closings. Also, once you’ve turned a prospective homebuyer into a […]
Shaping the Ideal Digital Point-of-Sale Application May 16th, 2019 It’s no secret that the world is becoming heavily digitized in almost all aspects.  Between shopping, banking, and buying a house, there is little that can’t be done in the comfort of your home.  By one simple click, a once tedious task is now complete. Future […]
Social Media Focus for Lenders: Twitter February 27th, 2019 In the mortgage industry, social media platforms play an important role for marketing. For loan officers and lenders, twitter is one of the most tactical platforms to utilize with over 67 million active monthly users.The majority of those looking to invest in the home buying marketing […]
Benefits of Attending Webinars in the Mortgage Industry February 12th, 2019 As mortgage professionals it’s important to keep up with the changes within the lending industry. Everyday technology and standards change. Not just in our industry, but everywhere. So, it’s best to continually learn new tips and tricks in an effort to stay current. One […]