Home Loan Shopping Trends January 21, 2021 Understanding home loan shopping trends gives a company a large advantage in the marketing department. One of the best ways to improve a company is to see how your customers operate. Taking a walk in their shoes can allow you to further understand what potential clients […]
Social Media Focus for Lenders: Twitter February 27th, 2019 In the mortgage industry, social media platforms play an important role for marketing. For loan officers and lenders, twitter is one of the most tactical platforms to utilize with over 67 million active monthly users.The majority of those looking to invest in the home buying marketing […]
Video Marketing in the Mortgage Industry February 18th, 2019 In today’s world of digital technology, we see video marketing becoming much more prominent. According to Forbes, 90% of customers say video helps them make buying decisions and 64% of customers say that seeing a video makes them more likely to buy. As the digital landscape […]
WebMax Intern Diary: Jacquelyn Knoll July 30th, 2018 My name is Jacquelyn Knoll and I am going into my senior year at Stockton University. I am currently pursuing a degree in Communications with a concentration in Public Relations. Â I began my internship at WebMax on May 7th, 2018. I’ve since learned a great deal of […]
5 Drawbacks of Not Having A Custom Mortgage Website July 10th, 2018 The worst thing you could possibly do is use the same website layout that every other mortgage professional is using. Hell, you might even have the same website template a pizza shop is using. Potential homebuyers want new, refreshing sites to explore. They […]
Methods To Improve Indexing Your Website on Google June 18th, 2018 Have you recently realized that your new content doesn’t seem to appearing online? Or maybe it’s out there, but prospects just aren’t finding it?  This is really upsetting because you have some new information to provide to potential homebuyers. If you didn’t already know, […]
Why Your Website Is Causing You to Lose Leads June 13th, 2018 Have you noticed rankings are down for your website?  You are no longer receiving the constant traffic that was getting you potential homebuyer leads, and you don’t know why.  This probably has something to do with your website itself whether it be attributed […]
Helpful Tactics for Keyword Optimization February 9th, 2018 Improving your on-page SEO strengthens your inbound marketing efforts immensely by helping you attract the right visitors to your website. Structuring your pages to help search engines understand who you are, what you do, and what you’re writing about increases the organic rank of your websites and […]
3 Important Elements for SEO Success February 2nd, 2018 In today’s competitive market, search engine optimization (SEO) is more essential than ever. Search engines serve millions of users per day looking for answers to their questions or solutions to their problems. Any company’s website optimization determines how it will grow, meet business objectives, connect with […]