Tag: social media

Compliance on Social Media in the Mortgage Industry

Staying Compliant on Social Media

Staying Compliant on Social Media June 18th, 2019 For mortgage companies, social media is a form of advertising or marketing and is used to reach potential borrowers. Ultimately, reaching your borrowers online through social media platforms can be a more effective way to increase mortgage closings. Also, once you’ve turned a prospective homebuyer into a […]

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leveraging social media connections

Leveraging your Social Media Connections

Leveraging your Social Media Connections April 8th, 2019 In the mortgage industry, it’s important to reach your prospective homebuyers through social media along with your traditional everyday methods. Furthermore, understanding how to market yourself and your mortgage company creates a strong social media presence. Presence with your connections, will ultimately lead to your success as […]

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video marketing

Video Created a Mortgage Star

Video Created a Mortgage Star March 19th, 2019 Video Marketing is starting to dominate social media platforms with its presence.“Even Twitter, a platform founded on reading and writing messages alone, now has 82% of its users watching video content on the platform. Whether it be live video, moving info graphics, testimonial videos, video ads, or […]

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social media content appearing on smartphone; advertising social media seminar

Content is King

Content is King March 14th, 2019 Sometimes on my lunch break, or while I’m laying in bed at night, I find myself aimlessly scrolling on social media.  There are times when I have no idea what I even scrolled past. Keep in mind, that some of these posts that people are nonchalantly passing could be […]

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Person holding smart phone using scheduling tools on social media.

Scheduling Tools for Social Media

Scheduling Tools for Social Media January 22nd, 2019 About 80 percent of Americans are using social media, which means the digital world is rapidly becoming more prominent in our everyday lives. Whether we are using social media for personal, business or educational purposes, it’s handy to know what tools each platform offers to take advantage […]

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